What does the future of retail entail for brand advertising?
As the post-pandemic digital shift trends consolidate, consumer changes are here to stay. How are you preparing for the ‘phygital’ age?Read article
Brand strength on Amazon: How to stay ahead of the competition
80% of searches on Amazon are generic, indicating that for the most part Amazon customers don’t tend to show brand loyalty when browsing the site. So how can you stay ahead of the competition?Read article
Reached your threshold with Amazon’s restock limits? Try these 4 steps instead
Amazon’s recent introduction of restock limits has caused plenty of frustration to sellers, but there are some simple steps you can take to reduce the headache.Read article
Why Amazon Advertising is so much more than just PPC
Making the switch from Google Ads to Amazon ads has been a relatively seamless transition for me, but there’s a few things I’ve picked up which prove how powerful advertising on Amazon can really be.Read article
What to do Post-Prime Day
Prime Day is much more than just a day itself, but rather a time period of increased traffic, heightened brand awareness and bargain hunting.
With Summer sales fast approaching, follow the simple steps below to keep the momentum going and make sure you’re making the most of the post-Prime Day period.Read article