Amazon Launchpad: Are you ready for lift off?
Amazon Launchpad is a programme that helps innovative entrepreneurs and start-ups boost sales on Amazon by giving them access to exclusive benefits, in return for an additional 5% on top of their Category referral fee.
Here are our 6 tips for making the most out of it.
Ensure you can make the flight
Launchpad is open to entrepreneurs and brands with innovative products, as well as certain existing Amazon sellers who meet the eligibility requirements.
Be sure to confirm you are eligible for the programme before investing huge amounts of time, effort or money into it.
Add a little rocket fuel
Launchpad gives you access to some of the most competitive deal placements on Amazon, as well as offsite marketing events with partners who share your ambition.
Taking advantage of these opportunities will inevitably drive more customers to your door – so make sure you don’t let the chance pass you by!
Content that’s out of this world
Tell your unique brand story and show Amazon customers what makes you different with premium A+ content modules.
Customers want to know what makes you special. Don’t show away – this is your chance to tell your own story, in your own words.
Space to yourself
Amazon EU can ensure your product is the only offer on a particular ASIN, protecting your intellectual property across Europe more effectively.
This prevents copycat brands or products from piggybacking on your success.
A ‘plutonic’ relationship
Take advantage of Amazon’s dedicated Launchpad seller support team, with translation services, access to events, ad optimisation and much more.
The team is there to help. Whatever issues you might face, it’s likely that Amazon have seen it before.
Stars in the making
Amazon’s Innovation Awards are offering five pioneering start-ups a grant package worth €10,000, with the winning start-up eligible for an extra €90,000.
If you think you’ve got what it takes, do make the effort to apply for the grants. Not only could it earn your business a life-changing amount of money, the application process will also help you get everything in order behind the scenes and benefit you in the long-run.