Brand strength on Amazon: How to stay ahead of the competition
80% of searches on Amazon are generic, indicating that for the most part Amazon customers don’t tend to show brand loyalty when browsing the site. So how can you stay ahead of the competition?Read article
Amazon Launchpad: Are you ready for lift off?
Amazon Launchpad is a programme that helps innovative entrepreneurs and start-ups boost sales on Amazon by giving them access to exclusive benefits, in return for an additional 5% on top of their Category referral fee.
Here are our 6 tips for making the most out of it.Read article
Improving revenue with Amazon
There are four core strategies behind growing your revenue. Instead of treating each of them in isolation, why not achieve them all through Amazon?Read article
How fashion houses can embrace marketplaces without weakening their brand
Recent developments to Amazon’s platform means there is more opportunity than ever before for fashion houses to control and customise the way they showcase their clothing lines on Amazon.Read article